Research with Reason

Market research is about finding insights that help you make sound business decisions that are driven by facts, rather than assumptions and intuition. Our research experience spans a broad range of methodologies and product and service categories, and we're driven to help our clients succeed. There's a lot of reason behind the research we do.​ ​

• Commercial construction

• Commercial food service 

• Commercial real estate

• Consumer packaged goods

• Engineering services

• Financial services

• Healthcare

• Residential construction

• Senior living

Our Capabilities

Qualitative

Observational Studies
Ethnographies
Focus Groups
Depth Interviews
Bulletin Boards & Communities

Survey Design

Mobile
Online
Phone
IVR
Paper

QUANTITATIVE

Descriptive analytics
Multidimensional Scaling / Perceptual Maps
Max-Diff / Conjoint Analysis
Correlation / ANOVA / Regression

Cluster Analysis / Segmentation

​Predictive Modeling/ Time Series

CareSat

CareSat is a survey offering designed to gather feedback from senior living residents and their loved ones.